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It's become all too familiar now-- pink is the color for breast cancer. Red is the color for women with heart disease. In the last few years, the blue circle has even gained some momentum as the symbol of diabetes-- thanks to the International Diabetes Federation! I certainly have no desire to take attention away from the established diabetes movements (such as World Diabetes Day), but I would like to increase the overall attention that diabetes receives during the month of November this year.
Women with diabetes, do, indeed, have different issues from heir male counterparts. For women, diabetes management is greatly affected by the hormones of menstruation, pregnancy, and menopause. Women with diabetes are diagnosed with eating disorders and body image issues far more frequently than their male counterparts. Finally, women with diabetes are at higher risk for heart disease, depression, and diabetic ketoacidosis.
Therefore, DiabetesSisters launched the orange:will campaign TODAY! orange:will is a national campaign that will help establish a greater awareness of the unique challenges faced by women with diabetes. The campaign represents the sheer will and determination required for women to manage their diabetes successfully. It represents the idea that orange will empower women with diabetes, orange will engage women with diabetes, and orange will unite women with diabetes! Orange WILL do many important things for women with diabetes!
While this campaign was initiated by DiabetesSisters, we want it to be bigger than DiabetesSisters and embraced by people everywhere-- not just members of the DiabetesSisters community. Therefore, the campaign and it’s activities are housed at a separate website: www.orangewill.org.
There are a few different ways you can help out: First and foremost, by uploading a meaningful “orange” image at www.orangewill.org, you will help us create more hope for the 11.5 million women that deal with diabetes every day. Secondly, everyone can wear orange on the first Friday of November (National Diabetes Awareness Month)-- November 5, 2011! You can also post the orange:will badge on your website to inform others about this grassroots movement and encourage them to upload a photo.