This morning, I encountered a Direct Message on Twitter, sent to me by Daniel Ghinn, Director of Digital Engagement of Creation Healthcare.
On Sep 17, 2010, at 10:11 AM, Daniel Ghinn, Creation Healthcare wrote:
As you know, at Creation Healthcare we've been inspired for some time by the work you're doing at TuDiabetes. More than that, your work has been such an inspiration to many others in healthcare - in both the commercial and not-for-profit sectors. Throughout 2010 I have mentioned TuDiabetes many times as an example of successful excellent healthcare engagement, using social media to change the lives of patients.
I believe that the pioneering healthcare engagement you have done has made a difference to patients well beyond the diabetes community, through new initiatives that have been inspired by TuDiabetes. Thank you for demonstrating what is possible - without your example we at Creation Healthcare would have a harder job convincing healthcare stakeholders of the power of social media to achieve health outcomes!
Your recent #helpTuDiabetes campaign was yet another inspiring initiative we watched with eager anticipation for another demonstration of what's possible. Congratulations on what you achieved with this.
In recognition of all the above, Creation Healthcare would be delighted to make up the shortfall against your target, which I understand is somewhere up to USD $1,500.
Keep up the good work!
Director of Digital Engagement, Creation Healthcare
90 Long Acre, Covent Garden, London, WC2E 9RZ
Tel: +44 (0)207 849 3167
Mobile: +44 (0)7958 535250
Do you read Healthcare Engagement Strategy, for leaders & communicators in healthcare? http://engagementstrategy.tv
Needless to say, I was not only humbled but amazed by this gesture!! Thanks to this donation, we've effectively passed our fundraising goal for September.
THANK YOU, Creation Healthcare!!!